Improve engagement with current donors or new prospects
What you Provide
- Training Data: 250+ names and emails of current and past donors who responded to a particular marketing channel (direct mail, email, phone, etc.).
- Target Data: Names and email addresses of a prospect list or list of current donors to re-engage.
What boodleAI Builds and Tests
- A look-alike model that identifies donors likely to respond to a particular marketing channel.
What You Receive
- A scored, prioritized, and segmented list of donors and prospects likely to respond to a marketing channel.
How You Can Use
- Focus your time and attention on channels where your donors are most likely to notice.