Posts by Shawn Olds

How Friends Surprise You
The Power of Relationships in Peer-to-Peer Fundraising

It is no secret that relationship-building is the core of successful fundraising. The problem is, at times, relationship-building with donors can be expensive, taxing, and confusing. While traditional fundraising efforts such as grant writing, galas, and direct mail campaigns can be extremely useful for an organization, they are also some of the most exhausting efforts.…

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How to Integrate Person-to-Person Email Outreach Into Your Peer-to-Peer Social Media Outreach Strategy

Peer-to-Peer fundraising is a powerful multi-tier approach – and it’s here to stay. In a rapidly advancing digital society, Peer-to-Peer social media outreach strategy helps nonprofits like you unlock the potential to find new donors interested in your cause – and fast – through your current donor’s networks. Simply put, your supporters ask for donations…

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