Retain current donors and reduce overall donor churn

What you Provide Training Data: 250+ names and emails of current and past donors who lapsed. Target Data: Names and email addresses of current recurring donors. What boodleAI Builds and Tests A look-alike model that identifies recurring donors most likely to lapse. What You Receive A scored and prioritized list of donors most likely to…

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Improve engagement with current donors or new prospects

What you Provide Training Data: 250+ names and emails of current and past donors who responded to a particular marketing channel (direct mail, email, phone, etc.). Target Data: Names and email addresses of a prospect list or list of current donors to re-engage. What boodleAI Builds and Tests A look-alike model that identifies donors likely…

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Ask potential gift donors the amount most likely to produce a donation

What you Provide Training Data: 250+ names and emails of current and past donors who gave a particular donation amount. Target Data: Name and email addresses of prospects. What boodleAI Builds and Tests A look-alike model that identifies likely donor for a particular amount of donations. What You Receive A scored, prioritized, and segmented list…

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Acquire new donors from contacts of board members or P2P fundraisers

What you Provide Training Data: 250+ names and emails of current and past donors. Target Data: Name and email addresses provided by board members/P2P fundraisers. What boodleAI Builds and Tests A predictive model that identifies likely new donors in the networks of board members or P2P fundraisers. What You Receive A scored and prioritized list…

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Meet the New boodleAI

After working closely with fundraisers and hearing their feedback, we’ve designed a new interface for boodleAI!   We re-designed our cult-favorite peer-to-peer fundraising platform (code name: Tusk), and took everything we learned from current fundraiser usage to deliver a more streamlined experience! This will allow fundraisers to focus on performing the key actions required to…

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Meet the Team: Yasmin Zand, Marketing Associate

Hi there! My name is Yasmin Zand, I’m from Rockville, Maryland and I’m boodle’s Marketing Associate. I graduated from American University in December 2018 and started at boodle the following February. I love working at boodle because I have hands-on work and I have the pleasure of being able to work with everyone in the…

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