Data Hygiene

Data Management

5 Best Practices for Fundraising Data Management

By Meredith Lancaster / December 17, 2019 /

As a nonprofit professional, much of your focus remains on fundraising and ensuring you reach your campaign goals. But another important part of your fundraising strategy may get overlooked. We’re talking about data management. Managing your data is an essential component of fundraising. Without it, you can’t personalize your marketing outreach, you won’t have a…

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computer data

Why boodleAI is a Data-rich Company, but not a Data Selling Company

By Meredith Lancaster / July 23, 2019 /

It’s no secret that when it comes to data, the genie is out of the bottle. Those that work for Adtech, Social Media platforms, CRM platforms, general sales, and marketing will tell you that digital fingerprints are out there on the web. Every day, information on people is used to sell more consumer goods, attract…

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