Boodle For
Business
Your data's untapped potential awaits!
Turn your customer and sales data into insights and analytics designed to accelerate and maximize your growth.
Ignite Your Sales with Enriched Analytics
Enriched Analytics equips you with the insights and predictions you've been looking for to guide your decision making and propel your business forward.
If your not leveraging the power of third-party data...
you're leaving one of your biggest resources on the table.
Brad Harrison
Founder, Managing Partner
Scout Ventures
Guidon Platform: Basic Predictions and Personas
Once you upload your contacts to Guidon, boodleAI's proprietary matching analytics engine, each contact record is matched to their real world identity with 2-3X the fidelity of other engines. Drawing upon multiple databases of all 220 million adult Americans, boodleAI then enriches each contact record with up to 1,200 additional data points. Using this powerful dataset, boodleAI provides you:
- Basic predictions about each contact, including generation, gender, education, affinity, responsiveness to direct email, email, phone, SMS or social media.
- Basic personas that show you who your customers and lead segments are.
- Contact List segmentation, filtering, and sorting that allows you to create segments of any contact list, filter segments based on attributes you select, and sort lists by any attribute you select.
Advanced Predictions with Channel Preference
Advanced predictions provide you contact level insights about wealth score, spending capacity, and preferred channel for outreach that you can use to optimize your sales and marketing campaigns.
Custom Modeling and Predictions
Generated from your own data, custom predictive models allow you to score your customers and leads to find the hidden gems already in your contact lists.
Use Cases
What boodle Can Do for You
Tomorrow's possibility, today.
NEW CUSTOMER ACQUISITION MADE EASIER
Acquire New Customers
Increase awareness and attract the attention of your most likely customers by knowing the demographics and affinities of your current customers. With a New Customer Acquisition Optimization Bundle receive a detailed report containing:
- Personas of current customers
- Personas, insights, and analytics for new, fastest new, and emerging customers
From there, you are equipped to target prospects who are most likely to convert to loyal customers.
Starting with your current customers and sales data, boodleAI delivers a personalized Customer CLEAR, New Customer SEAR, Fastest New Customer SEAR, and Emerging Customer SEAR.
You can then use the Guidon Platform to score, filter, segment, sort, and target the contacts who are most likely to become new customers.
Increase Repeat Purchases with Confidence
Increase Repeat Sales
Increase your repeat sales by tapping into the trends that matter most to your business. With a Repeat Customer Optimization Bundle unveil key customer insights like:
- The personas of current customers
- The personas, insights, and analytics for your repeat, fastest repeat, and emerging repeat customers
Take your next steps confidently and attract your audience with targeted messaging designed to encourage your best customers to visit you over and over again.
With your current customer and sales data in hand, boodleAI will deliver a personalized Customer CLEAR, a Repeat Customer SEAR, and a Fastest Repeat Customer SEAR designed to take you to the next level.
You can then use the Guidon Platform to score, filter, segment, sort, and target the contacts who are most likely to become repeat customers.
Drive Sales with Your Best Products
Optimize Your Products
Increase the frequency of top purchases and attract more customers by uncovering their behaviors and preferences. With a Product Optimization Bundle, explore the insights and analytics that are most important to your strategy including:
- The personas of current customers
- The personas, insights, and analytics for buyers of top and emerging products
Increase sales by strategically attracting your most devout customers with your optimized product offerings.
Starting with your current customer and sales data, boodleAI delivers a personalized Customer CLEAR, Top Purchases SEAR, Emerging Purchases SEAR, and Top Purchase Combos SEAR.
You can then use the Guidon Platform to score, filter, segment, sort, and target the contacts you choose.
Find Customers Near and Far
Optimize Sales Locations
Increase sales from top and emerging Zip Codes and DMAs that look like your most loyal customers' locations by uncovering the location information for your new, repeat and emerging client personas. With a Location Optimization Bundle discover what matters most for your cause by revealing:
- The personas of current customers
- The personas, insights, and analytics for the buyers in your top and emerging locations
Equipped with a new found confidence in your outreach methodologies, make your next move and target the audience with an affinity for your products and services.
Using your current customer and sales data, boodleAI will deliver a personalized Customer CLEAR, Top Locations SEAR, and Emerging Locations SEAR. - equipping you with tools to guide you to your most desired outcome.
You can then use the Guidon Platform to score, filter, segment, sort, and target the contacts you choose.
Achieve the Remarkable with Your Sales & Marketing Strategies
Optimize Your Sales + Marketing Strategy
Target your top AOV and highest margin customers who possess the predicted ability and interest to respond to your next sales and marketing campaign. With a Sales and Marketing Strategy Optimization Bundle, you can optimize your strategy with tools created to encourage growth like:
- The personas of current customer
- The personas, insights, and analytics for top AOV and high margin customers, along with clients most responsive to your top campaigns
Achieve greater results with a more complete understanding of your best clients' most prominent characteristics.
Equipped with your current customer and sales data, boodleAI delivers a customized Customer CLEAR, Top Method Acquisition SEAR, High AOV Customer SEAR, and High Margin Customer SEAR.
You can then use the Guidon Platform to score, filter, segment, sort, and target the contacts you choose.
Do More With Your Future Campaigns
Improve Campaigns
Increase the effectiveness and ROI of your future campaigns by using your historical campaign data to define your customers' most defined attributes. With a Campaign Optimization Bundle, improve your future by using your past to define your path with details like:
- The personas of your current customers
- Insights, and analytics for past campaigns, including the comparison of personas across 20+ attributes
Focus on the most important characteristics and predicted identities as your strategize your next campaign with more intention.
Equipped with your current customer, sales and campaign data, boodleAI curates a personalized Customer CLEAR, a Campaign HEAR, and a Campaign CONTRAST.
You can then use the Guidon Platform to score, filter, segment, sort, and target the contacts you choose.
HOW TO START
Enriched Analytics for Everybody
No matter your needs, available resources, or data expertise, we've got a solution for you.
QUICK START PACKAGES
Start Fast for $499
Get started right away with Quick Start Packages for Optimization, Advanced Predictions, or Custom Predictions.
CUSTOM USAGE PACKAGES
Pay for What You Use
Choose usage-based billing and pay only for the features you want. When your needs grow, boodleAI grows with you.
ENTERPRISE PLANS
Unlimited Power
Unlimited use plans allow your organization to leverage all of the potential power of enriched analytics to ignite growth.